Gourd Farm Chapter 25
Translated by Etherna (ko-fi)
Chapter 25: Good Products Sell Themselves
A group of people abandoned what they were doing and swiftly ran over, fearing they might miss out if they were too slow.
"Fresh and delicious fruit salad mix! Buy one catty, get one catty free. Buy over two catties and get two extra cucumbers worth ten yuan!"
Yang Feng wouldn't let the supermarket owner have his way. He immediately grabbed a megaphone and started shouting.
Seeing people flocking towards him, the supermarket owner stood there with bags in hand, ready to welcome customers. However, halfway through their approach, the customers suddenly turned around and ran away.
"Damn it, these little brats dare to challenge me when they're just greenhorns."
The supermarket owner was infuriated. He had invested a considerable amount of money into preparing for this event. He had thought it would be an exclusive business opportunity and hoped to make a good profit.
Little did he expect that an unexpected competitor would emerge. Now, selling the fruit salad mix was no longer profitable; he could only hope to break even.
"Boss, is it true that you buy one catty and get one catty free?"
A burly young man with glasses asked.
"Of course! How much do you want?"
"I'm buying it for my girlfriend, and she can't eat much. Just give me one catty."
The supermarket owner weighed one catty of fruit for the young man. Just as he was about to leave, the owner shouted again.
"Fruit feast on sale! Buy one catty, get one catty free, plus an additional 50% off!"
"Boss, I just bought it, and now you're lowering the price? Is this how you do business? I don't want it anymore."
The young man with glasses threw the fruit feast on the table, indicating that he wanted a refund.
"Do you think I need to consult with you about whether or not to lower the price?"
The supermarket owner was also frustrated because with such low prices, he was not only unable to make a profit but was actually selling at a loss.
"Let me see if you can lower the price even more today. You little brat, you're forcing me to take drastic measures."
The supermarket owner had no choice but to compete at the same price point, but the taste of his fruit feast was indeed not as good as Yang Feng's. This was the most troublesome aspect for the owner. Otherwise, he wouldn't have resorted to price wars and sales from the beginning.
"I don't have time for your nonsense. Give me a refund right away, or I'll report you."
The man with glasses took out his phone, as if he was about to make a call.
"I didn't cheat or deceive anyone, so why should I be afraid of your report? Go ahead and report me, I want to see what you're capable of."
"Who the hell are you cursing at? Say it again if you dare."
The man with glasses slammed the things in his hand onto the table, glaring at the supermarket owner with fierce eyes and clenching his fists tightly, making a cracking sound.
"I..."
The supermarket owner looked at the man with his imposing stature and at least 1.9 meters tall. He realized that he wouldn't be a match if they were to fight, and felt a bit intimidated.
"I don't want to argue with you. Take your money and leave."
"Damn it, next time watch your mouth and stop spewing filth like you just rolled in dung."
At that moment, the loudspeaker next to the supermarket owner started announcing on its own.
"Big discount on fruit salads! Buy one catty, get another catty free, plus an additional 50% off."
This surprised many customers around, as they didn't expect such a good deal when buying fruit salads.
Looking at the fruit salads on both sides, they were unsure which side to go to for selling.
"Yang Feng, you guys are just losing money with this back-and-forth situation."
At this moment, Xia Ying started to feel worried. After all, this back-and-forth situation ultimately only benefited the consumers, while the business owners were left empty-handed.
"It's alright, I didn't plan to make money today anyway. These fruits are all grown by myself, so there's no cost involved, unlike the supermarket owner who has to buy them."
Now that both sides have reached the bottom line in terms of price, it's as good as giving them away for free.
After running back and forth for such a long time, the group of consumers had tired out their legs.
"Why don't we go to the other side to buy? The prices are the same anyway, and the taste there is indeed better than here."
"Yeah, I think so too."
A young couple whispered to each other, constantly glancing over at Yang Feng.
Now, it seemed like both sides had reached an agreement without explicitly discussing it. They stopped calling for price reductions, as they probably realized that pushing the prices further down would result in significant losses.
The supermarket owner watched as people continued to flock to the other side, feeling deflated like a punctured balloon. His spirits were dampened.
"Boss, can we taste it before buying?"
"Sure, if it's not tasty, you don't have to pay."
After selling for a while, they managed to sell around a dozen portions. Now, they were ready to adjust the prices to a normal level. They couldn't afford to engage in a loss-making business just because of pride.
The trade fair had officially begun, and there weren't many people in front of their stalls anymore.
Yang Feng glanced at the dejected supermarket owner. He probably saw that Yang Feng had snatched away his business by selling fruit salads, which prompted him to try using a price war to force Yang Feng out.
However, the supermarket owner was being naive. He only focused on lowering the prices but didn't consider that Yang Feng's fruits were grown at home, while his were bought. The supermarket owner didn't have an advantage in terms of cost.
Controlling costs and ensuring a good supply of quality products are the fundamental principles in a price war.
This blind competition won't lead to good results. In the end, it's either a lose-lose situation or causing more harm than good.
Perhaps because Yang Feng adjusted the prices to normal, it didn't take long for the supermarket owner to see more and more people coming to his side. The atmosphere picked up, and the owner couldn't stop smiling.
On the other hand, Yang Feng's side wasn't as lively as before. Although there were still people in front of his stall, it still felt empty.
"This little kid who hasn't even grown a single hair thinks he can play with me."
The supermarket owner's face at this moment clearly showed a typical expression of a petty person feeling accomplished.
Yang Feng didn't expect the supermarket owner to have such a small-minded mentality. Seeing a competitor, he immediately resorted to these petty tricks. Yang Feng realized that his mindset was not up to par.
He decided to stick to his own path. He didn't want to keep engaging in price wars. After all, his unique flavors were already attracting customers. He had only fought back earlier to save face.
To his surprise, not long after, more people started coming to his stall again. Yang Feng hadn't expected this. It was probably due to word-of-mouth spreading.
"Boss, how much is this cucumber of yours? It looks so juicy."
A middle-aged man with a distinctive appearance approached and asked.
"Oh, this one is now selling for 8 yuan per kilogram, it's a new variety of cucumber."
"Do you have water here? Can you give me one to taste and see how it feels?"
Yang Feng quickly rinsed one with water and handed it to the middle-aged man.
The middle-aged man took a crunchy bite and continued to eat a few more bites, nodding in approval.
"It's really good. Can we get a better price? We're from a hotel, and we need a larger quantity at once."
"I'm the executive chef of Xiaochu Liang, the restaurant inside this shopping mall. I came here today to check out the car exhibition."
"Just now, I happened to catch sight of your fruit salads. Our restaurant is currently revamping the menu, and we have high standards for the ingredients. Your product seems quite suitable for us."
